Snowbound (SW 7004) vs Incredible White (SW 7028)

Living room with walls painted Sherwin-Williams Snowbound SW 7004 (simulated)
Snowbound SW 7004#EDEAE5, LRV 83
Living room with walls painted Sherwin-Williams Incredible White SW 7028 (simulated)
Incredible White SW 7028#E3DED7, LRV 74

Illustrative room. Screen colors vary; test a sample before you paint.

Quick decision

Lighter
Snowbound, LRV 83 vs 74.
Warmer
Incredible White (Lab b* 4.0 vs 2.8). Snowbound reads neutral white; Incredible White reads warm white.
North rooms
Snowbound: keeps more brightness (L* 88.9 vs 84.7 in north light) and drifts less gray (chroma drop 0.4 vs 2.9).
Trim that works
Arcade White SW 7100, #F3EEE7, LRV 86: the Sherwin-Williams white closest in hue to both.
Closeness
deltaE 2.8, noticeably different. At 2.8, test both: on a full wall the difference will show.

See each color

Snowbound (SW 7004) is lighter than Incredible White (SW 7028) and slightly cooler: LRV 83 vs 74, deltaE 2.8 (noticeably different).

Side by side

MeasureSnowboundIncredible WhiteGap
BrandSherwin-WilliamsSherwin-Williams
Color codeSW 7004SW 7028
Hex#EDEAE5#E3DED7
RGB237, 234, 229227, 222, 215
HSL37°, 18%, 91%35°, 18%, 87%
LRV (light reflectance value)8374+9
Lab L*92.888.7+4.1
Lab a*0.10.5−0.4
Lab b*2.84.0−1.3
UndertoneNeutralWarm
Temperatureneutralneutral
Color familyWhiteOff-white

Same paint, two kinds of light

Snowbound (SW 7004), published as #EDEAE5

North light (cool, indirect)
#DBE0E3
South light (warm, direct)
#FFF4E5

Incredible White (SW 7028), published as #E3DED7

North light (cool, indirect)
#D1D4D5
South light (warm, direct)
#F5E8D7

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Which should you pick

Rules of thumb computed from the LRV and Lab values in the table above; no room test was done.

  • Pick Snowbound (SW 7004) for a small room or a north-facing room, because it is 9 LRV points lighter (83 vs 74), so it bounces back more of the limited light
  • Pick Snowbound (SW 7004) for a south-facing room, because its Lab b* is 2.8 against 4.0, so it is the cooler of the two and offsets warm direct sun
  • Pick Incredible White (SW 7028) to warm a north-facing room, because it is the warmer of the two (Lab b* 4.0), which counters cool indirect light

Closest matches to Snowbound in other brands

Closest matches to Incredible White in other brands

Common questions

Is Snowbound the same color as Incredible White?
They are noticeably different: a CIEDE2000 difference of 2.8. Most people can see the difference between Snowbound and Incredible White side by side.
Which is lighter, Snowbound or Incredible White?
Snowbound, with an LRV of 83 against 74.

Full pages

Related comparisons

Published . Updated .

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.