Carter Red (BM CW-230)
Illustrative room. Screen colors vary; test a sample before you paint.
Carter Red (BM CW-230) is a deep, warm red from Benjamin Moore: LRV 24.4, so it reflects about 24 percent of the light that hits it.
Colors that go with Carter Red
Four Benjamin Moore colors picked for Carter Red by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Carter Red, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Rojo Dust | SW 9006 | 23 | 2.9 | noticeably different |
| Behr | Dash Of Curry | M170-6 | 24.5 | 2.2 | very close |
| Valspar | Florentine Clay | 2003-5B | 24 | 2.4 | noticeably different |
| PPG Paints | Cajun Spice | 1191-6 | 24 | 0.7 | indistinguishable |
Lighter and darker in Benjamin Moore
The Benjamin Moore red colors nearest to Carter Red (LRV 24.4) by LRV.
Lighter than Carter Red
Darker than Carter Red
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | CW-230 |
| Hex | #C07060 |
| RGB | 192, 112, 96 |
| HSL | 10°, 43%, 56% |
| LRV (light reflectance value) | 24.4 |
| Lab L*, a*, b* | 55.7, 29.9, 22.6 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
Carter Red (BM CW-230), published as #C07060
#B1675F
#CF795F
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
More from Benjamin Moore
Common questions
- What is the LRV of Carter Red (BM CW-230)?
- Carter Red has an LRV of 24.4. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Carter Red is a deep color.
- What is the closest match to Carter Red in another brand?
- Cajun Spice (PPG 1191-6) from PPG Paints, at a deltaE of 0.7 (indistinguishable).
- Is Carter Red warm or cool?
- Benjamin Moore lists Carter Red as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 22.6; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.