Radicchio (BM CC-32)

Radicchio BM CC-32#693541, LRV 7.3
Living room with walls painted Benjamin Moore Radicchio CC-32 (simulated)
Living room, walls in Radicchio

Illustrative room. Screen colors vary; test a sample before you paint.

Radicchio (BM CC-32) is a very deep, neutral pink from Benjamin Moore: LRV 7.3, so it reflects about 7 percent of the light that hits it.

Colors that go with Radicchio

Three Benjamin Moore colors picked for Radicchio by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Radicchio, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsBurgundySW 630051.4very close
BehrWild CranberryBXC-906.93.0noticeably different
ValsparBerry Brown1010-763.2noticeably different
PPG PaintsMerlot13-0483.8noticeably different

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color codeCC-32
Hex#693541
RGB105, 53, 65
HSL346°, 33%, 31%
LRV (light reflectance value)7.3
Lab L*, a*, b*29.2, 24.6, 3.1
UndertoneWarm
Temperatureneutral
Color familyPink

Same paint, two kinds of light

Radicchio (BM CC-32), published as #693541

North light (cool, indirect)
#5B2D3F
South light (warm, direct)
#773D41

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Benjamin Moore

More from Benjamin Moore

Common questions

What is the LRV of Radicchio (BM CC-32)?
Radicchio has an LRV of 7.3. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Radicchio is a very deep color.
What is the closest match to Radicchio in another brand?
Burgundy (SW 6300) from Sherwin-Williams, at a deltaE of 1.4 (very close).
Is Radicchio warm or cool?
Benjamin Moore lists Radicchio as neutral, with a Warm undertone. Its Lab b* value is 3.1; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

Published . Updated .