Roseate (BM 2078-10)
Illustrative room. Screen colors vary; test a sample before you paint.
Roseate (BM 2078-10) is a very deep, warm red from Benjamin Moore: LRV 10.9, so it reflects about 11 percent of the light that hits it.
Colors that go with Roseate
Four Benjamin Moore colors picked for Roseate by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Roseate, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Valentine | SW 6587 | 12 | 2.2 | very close |
| Behr | Strawberry Daiquiri | S-G-120 | 11.6 | 2.4 | noticeably different |
| Valspar | Radiant Red | 1009-3 | 9 | 3.5 | noticeably different |
| PPG Paints | Madeira Red | 13-11 | 10 | 2.8 | noticeably different |
Lighter and darker in Benjamin Moore
The Benjamin Moore red colors nearest to Roseate (LRV 10.9) by LRV.
Lighter than Roseate
Darker than Roseate
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2078-10 |
| Hex | #9D3448 |
| RGB | 157, 52, 72 |
| HSL | 349°, 50%, 41% |
| LRV (light reflectance value) | 10.9 |
| Lab L*, a*, b* | 38.0, 45.0, 12.2 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
Roseate (BM 2078-10), published as #9D3448
#8F2B47
#AC3D48
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Roseate (BM 2078-10)?
- Roseate has an LRV of 10.9. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Roseate is a very deep color.
- What is the closest match to Roseate in another brand?
- Valentine (SW 6587) from Sherwin-Williams, at a deltaE of 2.2 (very close).
- Is Roseate warm or cool?
- Benjamin Moore lists Roseate as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 12.2; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.