I Love You Pink (BM 2077-70)

Illustrative room. Screen colors vary; test a sample before you paint.
I Love You Pink (BM 2077-70) is a light, neutral pink from Benjamin Moore: LRV 78.2, so it reflects about 78 percent of the light that hits it.
Colors that go with I Love You Pink
Four Benjamin Moore colors picked for I Love You Pink by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to I Love You Pink, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Lighthearted Pink | SW 6568 | 71 | 3.3 | noticeably different |
| Behr | Pink Amour | 690C-2 | 79.5 | 2.5 | noticeably different |
| Valspar | Cascadia | 1002-4C | 78 | 1.2 | very close |
| PPG Paints | Desert Dawn | 1252-3 | 74 | 2.2 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore pink colors nearest to I Love You Pink (LRV 78.2) by LRV.
Lighter than I Love You Pink
Darker than I Love You Pink
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2077-70 |
| Hex | #F8E2EE |
| RGB | 248, 226, 238 |
| HSL | 327°, 61%, 93% |
| LRV (light reflectance value) | 78.2 |
| Lab L*, a*, b* | 91.9, 9.5, -3.1 |
| Undertone | Cool |
| Temperature | neutral |
| Color family | Pink |
Same paint, two kinds of light
I Love You Pink (BM 2077-70), published as #F8E2EE
#E6D8EC
#FFECEE
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of I Love You Pink (BM 2077-70)?
- I Love You Pink has an LRV of 78.2. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so I Love You Pink is a light color.
- What is the closest match to I Love You Pink in another brand?
- Cascadia (Valspar 1002-4C) from Valspar, at a deltaE of 1.2 (very close).
- Is I Love You Pink warm or cool?
- Benjamin Moore lists I Love You Pink as neutral, with a Cool undertone. Its Lab b* value is -3.1; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.