I Love You Pink (BM 2077-70)

I Love You Pink BM 2077-70#F8E2EE, LRV 78.2
Living room with walls painted Benjamin Moore I Love You Pink 2077-70 (simulated)
Living room, walls in I Love You Pink

Illustrative room. Screen colors vary; test a sample before you paint.

I Love You Pink (BM 2077-70) is a light, neutral pink from Benjamin Moore: LRV 78.2, so it reflects about 78 percent of the light that hits it.

Colors that go with I Love You Pink

Four Benjamin Moore colors picked for I Love You Pink by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to I Love You Pink, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsLighthearted PinkSW 6568713.3noticeably different
BehrPink Amour690C-279.52.5noticeably different
ValsparCascadia1002-4C781.2very close
PPG PaintsDesert Dawn1252-3742.2very close

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color code2077-70
Hex#F8E2EE
RGB248, 226, 238
HSL327°, 61%, 93%
LRV (light reflectance value)78.2
Lab L*, a*, b*91.9, 9.5, -3.1
UndertoneCool
Temperatureneutral
Color familyPink

Same paint, two kinds of light

I Love You Pink (BM 2077-70), published as #F8E2EE

North light (cool, indirect)
#E6D8EC
South light (warm, direct)
#FFECEE

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

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Common questions

What is the LRV of I Love You Pink (BM 2077-70)?
I Love You Pink has an LRV of 78.2. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so I Love You Pink is a light color.
What is the closest match to I Love You Pink in another brand?
Cascadia (Valspar 1002-4C) from Valspar, at a deltaE of 1.2 (very close).
Is I Love You Pink warm or cool?
Benjamin Moore lists I Love You Pink as neutral, with a Cool undertone. Its Lab b* value is -3.1; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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