Night Flower (BM 1344)
Illustrative room. Screen colors vary; test a sample before you paint.
Night Flower (BM 1344) is a very deep, warm red from Benjamin Moore: LRV 11.3, so it reflects about 11 percent of the light that hits it.
Colors that go with Night Flower
Four Benjamin Moore colors picked for Night Flower by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Night Flower, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Kirsch Red | SW 6313 | 12 | 2.9 | noticeably different |
| Behr | French Rose | HDC-CL-04 | 11.2 | 1.0 | very close |
| Valspar | Radiant Red | 1009-3 | 9 | 4.1 | noticeably different |
| PPG Paints | Madeira Red | 13-11 | 10 | 0.9 | indistinguishable |
Lighter and darker in Benjamin Moore
The Benjamin Moore red colors nearest to Night Flower (LRV 11.3) by LRV.
Lighter than Night Flower
Darker than Night Flower
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 1344 |
| Hex | #963F50 |
| RGB | 150, 63, 80 |
| HSL | 348°, 41%, 42% |
| LRV (light reflectance value) | 11.3 |
| Lab L*, a*, b* | 38.9, 38.2, 8.2 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
Night Flower (BM 1344), published as #963F50
#88374E
#A54850
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
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Common questions
- What is the LRV of Night Flower (BM 1344)?
- Night Flower has an LRV of 11.3. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Night Flower is a very deep color.
- What is the closest match to Night Flower in another brand?
- Madeira Red (PPG 13-11) from PPG Paints, at a deltaE of 0.9 (indistinguishable).
- Is Night Flower warm or cool?
- Benjamin Moore lists Night Flower as warm, with a Warm undertone. Its Lab b* value is 8.2; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.