Chick Flick (Behr MQ1-12)

Chick Flick Behr MQ1-12#BF7D80, LRV 27.3 (estimated)
Living room with walls painted Behr Chick Flick MQ1-12 (simulated)
Living room, walls in Chick Flick

Illustrative room. Screen colors vary; test a sample before you paint.

Chick Flick (Behr MQ1-12) is a deep, warm red from Behr: LRV 27.3, so it reflects about 27 percent of the light that hits it.

Colors that go with Chick Flick

Four Behr colors picked for Chick Flick by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Chick Flick, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsCoral RoseSW 9004283.3noticeably different
Benjamin MooreGenuine Pink2005-40302.0very close
ValsparRomantic Rose1008-5C292.1very close
PPG PaintsCranberry1051-5253.4noticeably different

Lighter and darker in Behr

Color data

BrandBehr
Color codeMQ1-12
Hex#BF7D80
RGB191, 125, 128
HSL357°, 34%, 62%
LRV (light reflectance value)27.3 (estimated from the hex)
Lab L*, a*, b*59.3, 26.0, 9.0
UndertoneWarm
Temperaturewarm
Color familyRed

Same paint, two kinds of light

Chick Flick (Behr MQ1-12), published as #BF7D80

North light (cool, indirect)
#B0747E
South light (warm, direct)
#CF8680

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

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Common questions

What is the LRV of Chick Flick (Behr MQ1-12)?
Chick Flick has an LRV of 27.3 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Chick Flick is a deep color.
What is the closest match to Chick Flick in another brand?
Genuine Pink (BM 2005-40) from Benjamin Moore, at a deltaE of 2.0 (very close).
Is Chick Flick warm or cool?
Behr lists Chick Flick as warm, with a Warm undertone. Its Lab b* value is 9.0; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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