Mayflower Red (BM HC-49)

Illustrative room. Screen colors vary; test a sample before you paint.
Mayflower Red (BM HC-49) is a very deep, warm brown from Benjamin Moore: LRV 17.4, so it reflects about 17 percent of the light that hits it.
Colors that go with Mayflower Red
Four Benjamin Moore colors picked for Mayflower Red by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Mayflower Red, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Roycroft Adobe | SW 0040 | 17 | 2.9 | noticeably different |
| Behr | Nouveau Copper | HDC-AC-01 | 15.4 | 2.8 | noticeably different |
| Valspar | Toffee Glaze | 3011-6 | 15 | 2.4 | noticeably different |
| PPG Paints | Warm Up | 1067-6 | 17 | 1.8 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore brown colors nearest to Mayflower Red (LRV 17.4) by LRV.
Lighter than Mayflower Red
Darker than Mayflower Red
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | HC-49 |
| Hex | #9E624D |
| RGB | 158, 98, 77 |
| HSL | 16°, 34%, 46% |
| LRV (light reflectance value) | 17.4 |
| Lab L*, a*, b* | 47.7, 22.0, 22.1 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Mayflower Red (BM HC-49), published as #9E624D
#90594C
#AD6B4C
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Mayflower Red (BM HC-49)?
- Mayflower Red has an LRV of 17.4. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Mayflower Red is a very deep color.
- What is the closest match to Mayflower Red in another brand?
- Warm Up (PPG 1067-6) from PPG Paints, at a deltaE of 1.8 (very close).
- Is Mayflower Red warm or cool?
- Benjamin Moore lists Mayflower Red as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 22.1; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.