Wizard (BM CC-966)

Wizard BM CC-966#40466D, LRV 8.4
Living room with walls painted Benjamin Moore Wizard CC-966 (simulated)
Living room, walls in Wizard

Illustrative room. Screen colors vary; test a sample before you paint.

Wizard (BM CC-966) is a very deep, cool purple from Benjamin Moore: LRV 8.4, so it reflects about 8 percent of the light that hits it.

Colors that go with Wizard

Three Benjamin Moore colors picked for Wizard by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Wizard, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsValiant VioletSW 681861.9very close
BehrConstellation BlueT18-186.51.5very close
ValsparSpirit Blue4011-973.2noticeably different
PPG PaintsEgyptian Violet1168-772.3very close

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color codeCC-966
Hex#40466D
RGB64, 70, 109
HSL232°, 26%, 34%
LRV (light reflectance value)8.4
Lab L*, a*, b*30.8, 8.4, -23.4
UndertoneCool Blue
Temperaturecool
Color familyPurple

Same paint, two kinds of light

Wizard (BM CC-966), published as #40466D

North light (cool, indirect)
#2B3E6B
South light (warm, direct)
#534E6E

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Benjamin Moore

More from Benjamin Moore

Common questions

What is the LRV of Wizard (BM CC-966)?
Wizard has an LRV of 8.4. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Wizard is a very deep color.
What is the closest match to Wizard in another brand?
Constellation Blue (Behr T18-18) from Behr, at a deltaE of 1.5 (very close).
Is Wizard warm or cool?
Benjamin Moore lists Wizard as cool, with a Cool Blue undertone. Its Lab b* value is -23.4; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

Published . Updated .