Cocoa Brown (BM 2101-20)
Illustrative room. Screen colors vary; test a sample before you paint.
Cocoa Brown (BM 2101-20) is a very deep, warm brown from Benjamin Moore: LRV 10, so it reflects about 10 percent of the light that hits it.
Colors that go with Cocoa Brown
Four Benjamin Moore colors picked for Cocoa Brown by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Cocoa Brown, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Brevity Brown | SW 6068 | 10 | 3.4 | noticeably different |
| Behr | Leather Clutch | MQ1-62 | 9.6 | 0.6 | indistinguishable |
| Valspar | Cowboy Suede | 2011-6 | 11 | 2.2 | very close |
| PPG Paints | Antique Mahogany | 16-08 | 10 | 2.2 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore brown colors nearest to Cocoa Brown (LRV 10) by LRV.
Lighter than Cocoa Brown
Darker than Cocoa Brown
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2101-20 |
| Hex | #744D40 |
| RGB | 116, 77, 64 |
| HSL | 15°, 29%, 35% |
| LRV (light reflectance value) | 10 |
| Lab L*, a*, b* | 36.7, 14.8, 14.4 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Cocoa Brown (BM 2101-20), published as #744D40
#66453F
#82563F
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
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Common questions
- What is the LRV of Cocoa Brown (BM 2101-20)?
- Cocoa Brown has an LRV of 10. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Cocoa Brown is a very deep color.
- What is the closest match to Cocoa Brown in another brand?
- Leather Clutch (Behr MQ1-62) from Behr, at a deltaE of 0.6 (indistinguishable).
- Is Cocoa Brown warm or cool?
- Benjamin Moore lists Cocoa Brown as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 14.4; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.