Tomato Red (BM 2010-10)

Tomato Red BM 2010-10#D7402B, LRV 17.4
Living room with walls painted Benjamin Moore Tomato Red 2010-10 (simulated)
Living room, walls in Tomato Red

Illustrative room. Screen colors vary; test a sample before you paint.

Tomato Red (BM 2010-10) is a very deep, warm red from Benjamin Moore: LRV 17.4, so it reflects about 17 percent of the light that hits it.

Colors that go with Tomato Red

Four Benjamin Moore colors picked for Tomato Red by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Tomato Red, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsCayenneSW 6881174.4noticeably different
BehrRed HotS-G-190192.4noticeably different
ValsparScarlet Sun1011-1194.7noticeably different
PPG PaintsCinnamon Stone1193-7194.0noticeably different

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color code2010-10
Hex#D7402B
RGB215, 64, 43
HSL7°, 68%, 51%
LRV (light reflectance value)17.4
Lab L*, a*, b*49.9, 57.7, 45.9
UndertoneWarm Yellow-Red
Temperaturewarm
Color familyRed

Same paint, two kinds of light

Tomato Red (BM 2010-10), published as #D7402B

North light (cool, indirect)
#C8362B
South light (warm, direct)
#E64A28

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

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Common questions

What is the LRV of Tomato Red (BM 2010-10)?
Tomato Red has an LRV of 17.4. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Tomato Red is a very deep color.
What is the closest match to Tomato Red in another brand?
Red Hot (Behr S-G-190) from Behr, at a deltaE of 2.4 (noticeably different).
Is Tomato Red warm or cool?
Benjamin Moore lists Tomato Red as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 45.9; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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