Iron Ore (SW 7069) vs Forged Steel (SW 9565)

Living room with walls painted Sherwin-Williams Iron Ore SW 7069 (simulated)
Iron Ore SW 7069#434341, LRV 6
Living room with walls painted Sherwin-Williams Forged Steel SW 9565 (simulated)
Forged Steel SW 9565#5B5B59, LRV 10

Illustrative room. Screen colors vary; test a sample before you paint.

Quick decision

Lighter
Forged Steel, LRV 10 vs 6.
Warmer
About the same, both neutral gray (Lab b* 1.2 vs 1.2).
North rooms
Forged Steel keeps more brightness (L* 34.5 vs 24.4 in north light); both drift gray about equally.
Trim that works
Natural White SW 9542, #ECEBE8, LRV 83: the Sherwin-Williams white closest in hue to both.
Closeness
deltaE 8.3, clearly different. At 8.3, treat them as different colors.

See each color

Iron Ore (SW 7069) is slightly darker than Forged Steel (SW 9565) and about as warm: LRV 6 vs 10, deltaE 8.3 (clearly different).

Side by side

MeasureIron OreForged SteelGap
BrandSherwin-WilliamsSherwin-Williams
Color codeSW 7069SW 9565
Hex#434341#5B5B59
RGB67, 67, 6591, 91, 89
HSL60°, 2%, 26%60°, 1%, 35%
LRV (light reflectance value)610−4
Lab L*28.438.6−10.3
Lab a*-0.4-0.4−0.0
Lab b*1.21.2+0.1
UndertoneWarm CharcoalNeutral
Temperatureneutralneutral
Color familyBlackGray

Same paint, two kinds of light

Iron Ore (SW 7069), published as #434341

North light (cool, indirect)
#343B3F
South light (warm, direct)
#524B41

Forged Steel (SW 9565), published as #5B5B59

North light (cool, indirect)
#4C5257
South light (warm, direct)
#6A6459

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Which should you pick

Rules of thumb computed from the LRV and Lab values in the table above; no room test was done.

  • Pick Forged Steel (SW 9565) for a small room or a north-facing room, because it is 4 LRV points lighter (10 vs 6), so it bounces back more of the limited light

Closest matches to Iron Ore in other brands

Closest matches to Forged Steel in other brands

Common questions

Is Iron Ore the same color as Forged Steel?
They are clearly different: a CIEDE2000 difference of 8.3. Iron Ore and Forged Steel are different colors.
Which is lighter, Iron Ore or Forged Steel?
Forged Steel, with an LRV of 10 against 6.

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Related comparisons

Published . Updated .

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.