Urbane Bronze (SW 7048) vs Iron Ore (SW 7069)

Living room with walls painted Sherwin-Williams Urbane Bronze SW 7048 (simulated)
Urbane Bronze SW 7048#54504A, LRV 8
Living room with walls painted Sherwin-Williams Iron Ore SW 7069 (simulated)
Iron Ore SW 7069#434341, LRV 6

Illustrative room. Screen colors vary; test a sample before you paint.

Quick decision

Lighter
Urbane Bronze, LRV 8 vs 6.
Warmer
Urbane Bronze (Lab b* 4.1 vs 1.2). Urbane Bronze reads warm charcoal; Iron Ore reads neutral gray.
North rooms
Urbane Bronze keeps more brightness (L* 30.1 vs 24.4 in north light); Iron Ore drifts less gray (chroma drop 0.0 vs 3.4).
Trim that works
Extra White SW 7006, #EEEFEA, LRV 86: the Sherwin-Williams white closest in hue to both.
Closeness
deltaE 5.4, clearly different. At 5.4, treat them as different colors.

See each color

Urbane Bronze (SW 7048) is slightly lighter than Iron Ore (SW 7069) and slightly warmer: LRV 8 vs 6, deltaE 5.4 (clearly different).

Side by side

MeasureUrbane BronzeIron OreGap
BrandSherwin-WilliamsSherwin-Williams
Color codeSW 7048SW 7069
Hex#54504A#434341
RGB84, 80, 7467, 67, 65
HSL36°, 6%, 31%60°, 2%, 26%
LRV (light reflectance value)86+2
Lab L*34.228.4+5.9
Lab a*0.4-0.4+0.9
Lab b*4.11.2+2.9
UndertoneWarm BronzeWarm Charcoal
Temperaturewarmneutral
Color familyBrownBlack

Same paint, two kinds of light

Urbane Bronze (SW 7048), published as #54504A

North light (cool, indirect)
#464748
South light (warm, direct)
#63594A

Iron Ore (SW 7069), published as #434341

North light (cool, indirect)
#343B3F
South light (warm, direct)
#524B41

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Which should you pick

Rules of thumb computed from the LRV and Lab values in the table above; no room test was done.

  • Pick Urbane Bronze (SW 7048) for a small room or a north-facing room, because it is 2 LRV points lighter (8 vs 6), so it bounces back more of the limited light
  • Pick Iron Ore (SW 7069) for a south-facing room, because its Lab b* is 1.2 against 4.1, so it is the cooler of the two and offsets warm direct sun
  • Pick Urbane Bronze (SW 7048) to warm a north-facing room, because it is the warmer of the two (Lab b* 4.1), which counters cool indirect light

Closest matches to Urbane Bronze in other brands

Closest matches to Iron Ore in other brands

Common questions

Is Urbane Bronze the same color as Iron Ore?
They are clearly different: a CIEDE2000 difference of 5.4. Urbane Bronze and Iron Ore are different colors.
Which is lighter, Urbane Bronze or Iron Ore?
Urbane Bronze, with an LRV of 8 against 6.

Full pages

Related comparisons

Published . Updated .

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.