Zeus (SW 7744)
Illustrative room. Screen colors vary; test a sample before you paint.
Zeus (SW 7744) is a deep, warm beige from Sherwin-Williams: LRV 28, so it reflects about 28 percent of the light that hits it.
Colors that go with Zeus
Four Sherwin-Williams colors picked for Zeus by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Zeus, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Benjamin Moore | Raccoon Hollow | 978 | 28.8 | 1.5 | very close |
| Behr | Gray Squirrel | N320-5 | 28.2 | 1.2 | very close |
| Valspar | Stone Manor | 6006-2A | 29 | 1.9 | very close |
| PPG Paints | Stone Gray | 1023-5 | 30 | 2.2 | very close |
Lighter and darker in Sherwin-Williams
The Sherwin-Williams beige colors nearest to Zeus (LRV 28) by LRV.
Lighter than Zeus
Darker than Zeus
Color data
| Brand | Sherwin-Williams |
|---|---|
| Color code | SW 7744 |
| Hex | #99907E |
| RGB | 153, 144, 126 |
| HSL | 40°, 12%, 55% |
| LRV (light reflectance value) | 28 |
| Lab L*, a*, b* | 60.1, 0.2, 10.8 |
| Undertone | Warm Yellow |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Zeus (SW 7744), published as #99907E
#89867C
#A99A7E
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Sherwin-Williams
More from Sherwin-Williams
Common questions
- What is the LRV of Zeus (SW 7744)?
- Zeus has an LRV of 28. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Zeus is a deep color.
- What is the closest match to Zeus in another brand?
- Gray Squirrel (Behr N320-5) from Behr, at a deltaE of 1.2 (very close).
- Is Zeus warm or cool?
- Sherwin-Williams lists Zeus as warm, with a Warm Yellow undertone. Its Lab b* value is 10.8; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.