Curio Gray (SW 0024)
Illustrative room. Screen colors vary; test a sample before you paint.
Curio Gray (SW 0024) is a deep, warm beige from Sherwin-Williams: LRV 26, so it reflects about 26 percent of the light that hits it.
Colors that go with Curio Gray
Four Sherwin-Williams colors picked for Curio Gray by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Curio Gray, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Benjamin Moore | Beigewood | 1007 | 25.4 | 1.1 | very close |
| Behr | Ethiopia | PPU5-06 | 25.1 | 1.1 | very close |
| Valspar | Riverbed's Edge | 3008-9B | 25 | 1.7 | very close |
| PPG Paints | Roasted Chestnut | 15-30 | 27 | 2.0 | very close |
Lighter and darker in Sherwin-Williams
The Sherwin-Williams beige colors nearest to Curio Gray (LRV 26) by LRV.
Lighter than Curio Gray
Darker than Curio Gray
Color data
| Brand | Sherwin-Williams |
|---|---|
| Color code | SW 0024 |
| Hex | #988977 |
| RGB | 152, 137, 119 |
| HSL | 33°, 14%, 53% |
| LRV (light reflectance value) | 26 |
| Lab L*, a*, b* | 57.9, 2.6, 11.7 |
| Undertone | Warm Yellow |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Curio Gray (SW 0024), published as #988977
#898076
#A89277
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Sherwin-Williams
More from Sherwin-Williams
Common questions
- What is the LRV of Curio Gray (SW 0024)?
- Curio Gray has an LRV of 26. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Curio Gray is a deep color.
- What is the closest match to Curio Gray in another brand?
- Beigewood (BM 1007) from Benjamin Moore, at a deltaE of 1.1 (very close).
- Is Curio Gray warm or cool?
- Sherwin-Williams lists Curio Gray as warm, with a Warm Yellow undertone. Its Lab b* value is 11.7; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.