Smokehouse (SW 7040)

Illustrative room. Screen colors vary; test a sample before you paint.
Smokehouse (SW 7040) is a very deep, warm brown from Sherwin-Williams: LRV 13, so it reflects about 13 percent of the light that hits it.
Colors that go with Smokehouse
Four Sherwin-Williams colors picked for Smokehouse by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Smokehouse, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Benjamin Moore | Northwood Brown | 1000 | 13.4 | 0.9 | indistinguishable |
| Behr | Landmark Brown | N220-6 | 14 | 1.3 | very close |
| Valspar | Stampede | 3008-9A | 14 | 0.7 | indistinguishable |
| PPG Paints | Introspective | 15-18 | 12 | 1.5 | very close |
Lighter and darker in Sherwin-Williams
The Sherwin-Williams brown colors nearest to Smokehouse (LRV 13) by LRV.
Lighter than Smokehouse
Darker than Smokehouse
Color data
| Brand | Sherwin-Williams |
|---|---|
| Color code | SW 7040 |
| Hex | #716354 |
| RGB | 113, 99, 84 |
| HSL | 31°, 15%, 39% |
| LRV (light reflectance value) | 13 |
| Lab L*, a*, b* | 42.9, 3.0, 10.6 |
| Undertone | Warm Yellow |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Smokehouse (SW 7040), published as #716354
#635A53
#806C54
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Sherwin-Williams
More from Sherwin-Williams
Common questions
- What is the LRV of Smokehouse (SW 7040)?
- Smokehouse has an LRV of 13. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Smokehouse is a very deep color.
- What is the closest match to Smokehouse in another brand?
- Stampede (Valspar 3008-9A) from Valspar, at a deltaE of 0.7 (indistinguishable).
- Is Smokehouse warm or cool?
- Sherwin-Williams lists Smokehouse as warm, with a Warm Yellow undertone. Its Lab b* value is 10.6; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.