Virtual Taupe (SW 7039)

Illustrative room. Screen colors vary; test a sample before you paint.
Virtual Taupe (SW 7039) is a deep, warm beige from Sherwin-Williams: LRV 20, so it reflects about 20 percent of the light that hits it.
Colors that go with Virtual Taupe
Three Sherwin-Williams colors picked for Virtual Taupe by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Virtual Taupe, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Benjamin Moore | Davenport Tan | HC-76 | 20.4 | 1.8 | very close |
| Behr | Caffeine | N210-5 | 20.1 | 0.9 | indistinguishable |
| Valspar | Milk Chocolate | 2007-9B | 22 | 2.2 | very close |
| PPG Paints | Thunderbird | 1021-5 | 21 | 1.0 | indistinguishable |
Lighter and darker in Sherwin-Williams
The Sherwin-Williams beige colors nearest to Virtual Taupe (LRV 20) by LRV.
Lighter than Virtual Taupe
Darker than Virtual Taupe
Color data
| Brand | Sherwin-Williams |
|---|---|
| Color code | SW 7039 |
| Hex | #8A7A6A |
| RGB | 138, 122, 106 |
| HSL | 30°, 13%, 48% |
| LRV (light reflectance value) | 20 |
| Lab L*, a*, b* | 52.3, 3.4, 11.0 |
| Undertone | Warm Yellow |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Virtual Taupe (SW 7039), published as #8A7A6A
#7B7169
#99836A
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Sherwin-Williams
More from Sherwin-Williams
Common questions
- What is the LRV of Virtual Taupe (SW 7039)?
- Virtual Taupe has an LRV of 20. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Virtual Taupe is a deep color.
- What is the closest match to Virtual Taupe in another brand?
- Caffeine (Behr N210-5) from Behr, at a deltaE of 0.9 (indistinguishable).
- Is Virtual Taupe warm or cool?
- Sherwin-Williams lists Virtual Taupe as warm, with a Warm Yellow undertone. Its Lab b* value is 11.0; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.