Rookwood Dark Red (SW 2801)

Rookwood Dark Red SW 2801#4B2929, LRV 3
Living room with walls painted Sherwin-Williams Rookwood Dark Red SW 2801 (simulated)
Living room, walls in Rookwood Dark Red

Illustrative room. Screen colors vary; test a sample before you paint.

Rookwood Dark Red (SW 2801) is a very deep, warm pink from Sherwin-Williams: LRV 3, so it reflects about 3 percent of the light that hits it.

Colors that go with Rookwood Dark Red

Three Sherwin-Williams colors picked for Rookwood Dark Red by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Rookwood Dark Red, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Benjamin MooreBewitchedCSP-4506.43.3noticeably different
BehrDivine WinePPU1-025.96.9clearly different
ValsparAncient Burgundy1011-656.4clearly different
PPG PaintsGooseberry1048-778.1clearly different

Lighter and darker in Sherwin-Williams

The Sherwin-Williams pink colors nearest to Rookwood Dark Red (LRV 3) by LRV.

Lighter than Rookwood Dark Red

Color data

BrandSherwin-Williams
Color codeSW 2801
Hex#4B2929
RGB75, 41, 41
HSL0°, 29%, 23%
LRV (light reflectance value)3
Lab L*, a*, b*21.0, 15.9, 6.9
UndertoneWarm
Temperaturewarm
Color familyPink

Same paint, two kinds of light

Rookwood Dark Red (SW 2801), published as #4B2929

North light (cool, indirect)
#3E2128
South light (warm, direct)
#583129

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Sherwin-Williams

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Common questions

What is the LRV of Rookwood Dark Red (SW 2801)?
Rookwood Dark Red has an LRV of 3. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Rookwood Dark Red is a very deep color.
What is the closest match to Rookwood Dark Red in another brand?
Bewitched (BM CSP-450) from Benjamin Moore, at a deltaE of 3.3 (noticeably different).
Is Rookwood Dark Red warm or cool?
Sherwin-Williams lists Rookwood Dark Red as warm, with a Warm undertone. Its Lab b* value is 6.9; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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