Love Always (BM 896)

Love Always BM 896#EFD8C6, LRV 69.6
Living room with walls painted Benjamin Moore Love Always 896 (simulated)
Living room, walls in Love Always

Illustrative room. Screen colors vary; test a sample before you paint.

Love Always (BM 896) is a light, warm beige from Benjamin Moore: LRV 69.6, so it reflects about 70 percent of the light that hits it.

Colors that go with Love Always

Four Benjamin Moore colors picked for Love Always by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Love Always, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsSpun SugarSW 6337682.0very close
BehrConch ShellS200-167.11.5very close
ValsparFair Peach2005-6B730.9indistinguishable
PPG PaintsEnjoy1071-2691.2very close

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color code896
Hex#EFD8C6
RGB239, 216, 198
HSL26°, 56%, 86%
LRV (light reflectance value)69.6
Lab L*, a*, b*87.8, 5.1, 11.8
UndertoneWarm Yellow-Red
Temperaturewarm
Color familyBeige

Same paint, two kinds of light

Love Always (BM 896), published as #EFD8C6

North light (cool, indirect)
#DECEC4
South light (warm, direct)
#FFE2C6

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Benjamin Moore

More from Benjamin Moore

Common questions

What is the LRV of Love Always (BM 896)?
Love Always has an LRV of 69.6. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Love Always is a light color.
What is the closest match to Love Always in another brand?
Fair Peach (Valspar 2005-6B) from Valspar, at a deltaE of 0.9 (indistinguishable).
Is Love Always warm or cool?
Benjamin Moore lists Love Always as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 11.8; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

Published . Updated .