Snugglepuss (BM 1405)

Illustrative room. Screen colors vary; test a sample before you paint.
Snugglepuss (BM 1405) is a deep, cool purple from Benjamin Moore: LRV 33.2, so it reflects about 33 percent of the light that hits it.
Colors that go with Snugglepuss
Four Benjamin Moore colors picked for Snugglepuss by this site's color math: a trim white, a deeper purple, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Snugglepuss, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Brave Purple | SW 6823 | 29 | 2.4 | noticeably different |
| Behr | June Berry | 640D-5 | 32.2 | 2.3 | noticeably different |
| Valspar | Quite Lilac | 4003-10A | 32 | 3.7 | noticeably different |
| PPG Paints | French Violet | 1175-5 | 29 | 2.0 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore purple colors nearest to Snugglepuss (LRV 33.2) by LRV.
Lighter than Snugglepuss
Darker than Snugglepuss
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 1405 |
| Hex | #9C94BB |
| RGB | 156, 148, 187 |
| HSL | 252°, 22%, 66% |
| LRV (light reflectance value) | 33.2 |
| Lab L*, a*, b* | 63.2, 11.0, -19.2 |
| Undertone | Cool Blue |
| Temperature | cool |
| Color family | Purple |
Same paint, two kinds of light
Snugglepuss (BM 1405), published as #9C94BB
#8A8BB9
#AF9DBB
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
More from Benjamin Moore
Common questions
- What is the LRV of Snugglepuss (BM 1405)?
- Snugglepuss has an LRV of 33.2. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Snugglepuss is a deep color.
- What is the closest match to Snugglepuss in another brand?
- French Violet (PPG 1175-5) from PPG Paints, at a deltaE of 2.0 (very close).
- Is Snugglepuss warm or cool?
- Benjamin Moore lists Snugglepuss as cool, with a Cool Blue undertone. Its Lab b* value is -19.2; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.