My Valentine (BM 1330)
Illustrative room. Screen colors vary; test a sample before you paint.
My Valentine (BM 1330) is a very deep, warm red from Benjamin Moore: LRV 13, so it reflects about 13 percent of the light that hits it.
Colors that go with My Valentine
Four Benjamin Moore colors picked for My Valentine by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to My Valentine, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Valentine | SW 6587 | 12 | 2.3 | very close |
| Behr | Timeless Ruby | HDC-CL-01 | 11.1 | 2.3 | noticeably different |
| Valspar | Bright Red | 1010-2 | 13 | 3.2 | noticeably different |
| PPG Paints | Red Licorice | 1186-7 | 12 | 0.8 | indistinguishable |
Lighter and darker in Benjamin Moore
The Benjamin Moore red colors nearest to My Valentine (LRV 13) by LRV.
Lighter than My Valentine
Darker than My Valentine
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 1330 |
| Hex | #A5414D |
| RGB | 165, 65, 77 |
| HSL | 353°, 43%, 45% |
| LRV (light reflectance value) | 13 |
| Lab L*, a*, b* | 41.7, 42.3, 14.3 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
My Valentine (BM 1330), published as #A5414D
#97384C
#B44A4D
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
More from Benjamin Moore
Common questions
- What is the LRV of My Valentine (BM 1330)?
- My Valentine has an LRV of 13. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so My Valentine is a very deep color.
- What is the closest match to My Valentine in another brand?
- Red Licorice (PPG 1186-7) from PPG Paints, at a deltaE of 0.8 (indistinguishable).
- Is My Valentine warm or cool?
- Benjamin Moore lists My Valentine as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 14.3; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.