Forest Berry (Behr UL100-17)

Illustrative room. Screen colors vary; test a sample before you paint.
Forest Berry (Behr UL100-17) is a very deep, neutral brown from Behr: LRV 16.7, so it reflects about 17 percent of the light that hits it.
Colors that go with Forest Berry
Four Behr colors picked for Forest Berry by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Forest Berry, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Grandeur Plum | SW 6565 | 14 | 4.0 | noticeably different |
| Benjamin Moore | Lazy Afternoon | 1378 | 18.4 | 4.2 | noticeably different |
| Valspar | Valley Bloom | 1006-5A | 16 | 2.6 | noticeably different |
| PPG Paints | Victorian Plum | 1179-6 | 16 | 1.9 | very close |
Lighter and darker in Behr
The Behr brown colors nearest to Forest Berry (LRV 16.7 (estimated)) by LRV.
Lighter than Forest Berry
Darker than Forest Berry
Color data
| Brand | Behr |
|---|---|
| Color code | UL100-17 |
| Hex | #956378 |
| RGB | 149, 99, 120 |
| HSL | 335°, 20%, 49% |
| LRV (light reflectance value) | 16.7 (estimated from the hex) |
| Lab L*, a*, b* | 47.8, 23.4, -3.5 |
| Undertone | Cool |
| Temperature | neutral |
| Color family | Brown |
Same paint, two kinds of light
Forest Berry (Behr UL100-17), published as #956378
#865A76
#A56C78
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Forest Berry (Behr UL100-17)?
- Forest Berry has an LRV of 16.7 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Forest Berry is a very deep color.
- What is the closest match to Forest Berry in another brand?
- Victorian Plum (PPG 1179-6) from PPG Paints, at a deltaE of 1.9 (very close).
- Is Forest Berry warm or cool?
- Behr lists Forest Berry as neutral, with a Cool undertone. Its Lab b* value is -3.5; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.