Coco Rum (Behr PPU4-02)
Illustrative room. Screen colors vary; test a sample before you paint.
Coco Rum (Behr PPU4-02) is a deep, warm brown from Behr: LRV 20.9, so it reflects about 21 percent of the light that hits it.
Colors that go with Coco Rum
Four Behr colors picked for Coco Rum by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Coco Rum, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Cardboard | SW 6124 | 22 | 2.0 | very close |
| Benjamin Moore | Maryville Brown | HC-75 | 21.6 | 0.6 | indistinguishable |
| Valspar | Chestnut Beach | 3002-7A | 20 | 2.6 | noticeably different |
| PPG Paints | Cocoa Cupcake | 1086-7 | 21 | 2.1 | very close |
Lighter and darker in Behr
The Behr brown colors nearest to Coco Rum (LRV 20.9 (estimated)) by LRV.
Lighter than Coco Rum
Darker than Coco Rum
Color data
| Brand | Behr |
|---|---|
| Color code | PPU4-02 |
| Hex | #9B7757 |
| RGB | 155, 119, 87 |
| HSL | 28°, 28%, 47% |
| LRV (light reflectance value) | 20.9 (estimated from the hex) |
| Lab L*, a*, b* | 52.8, 9.7, 23.0 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Coco Rum (Behr PPU4-02), published as #9B7757
#8D6E56
#AA8056
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Coco Rum (Behr PPU4-02)?
- Coco Rum has an LRV of 20.9 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Coco Rum is a deep color.
- What is the closest match to Coco Rum in another brand?
- Maryville Brown (BM HC-75) from Benjamin Moore, at a deltaE of 0.6 (indistinguishable).
- Is Coco Rum warm or cool?
- Behr lists Coco Rum as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 23.0; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.