Heather Plume (Behr PPU17-13)

Heather Plume Behr PPU17-13#A39699, LRV 31.9 (estimated)
Living room with walls painted Behr Heather Plume PPU17-13 (simulated)
Living room, walls in Heather Plume

Illustrative room. Screen colors vary; test a sample before you paint.

Heather Plume (Behr PPU17-13) is a deep, neutral pink from Behr: LRV 31.9, so it reflects about 32 percent of the light that hits it.

Colors that go with Heather Plume

Four Behr colors picked for Heather Plume by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Heather Plume, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsAutumn OrchidSW 9157291.9very close
Benjamin MooreAmethyst Sky1447321.4very close
ValsparSweet Shadows1001-7C331.6very close
PPG PaintsCoffee Custard1047-5352.3very close

Lighter and darker in Behr

Color data

BrandBehr
Color codePPU17-13
Hex#A39699
RGB163, 150, 153
HSL346°, 7%, 61%
LRV (light reflectance value)31.9 (estimated from the hex)
Lab L*, a*, b*63.3, 5.3, 0.2
UndertoneWarm Red
Temperatureneutral
Color familyPink

Same paint, two kinds of light

Heather Plume (Behr PPU17-13), published as #A39699

North light (cool, indirect)
#938D97
South light (warm, direct)
#B4A099

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

More from Behr

Common questions

What is the LRV of Heather Plume (Behr PPU17-13)?
Heather Plume has an LRV of 31.9 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Heather Plume is a deep color.
What is the closest match to Heather Plume in another brand?
Amethyst Sky (BM 1447) from Benjamin Moore, at a deltaE of 1.4 (very close).
Is Heather Plume warm or cool?
Behr lists Heather Plume as neutral, with a Warm Red undertone. Its Lab b* value is 0.2; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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