Wild Lilac (Behr PMD-34)

Wild Lilac Behr PMD-34#B09DA4, LRV 36 (estimated)
Living room with walls painted Behr Wild Lilac PMD-34 (simulated)
Living room, walls in Wild Lilac

Illustrative room. Screen colors vary; test a sample before you paint.

Wild Lilac (Behr PMD-34) is a deep, neutral pink from Behr: LRV 36, so it reflects about 36 percent of the light that hits it.

Colors that go with Wild Lilac

Four Behr colors picked for Wild Lilac by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Wild Lilac, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsIntuitiveSW 6017383.1noticeably different
Benjamin MooreInspiredAF-59536.72.8noticeably different
ValsparSweet Shadows1001-7C333.0noticeably different
PPG PaintsCoffee Custard1047-5353.3noticeably different

Lighter and darker in Behr

Color data

BrandBehr
Color codePMD-34
Hex#B09DA4
RGB176, 157, 164
HSL338°, 11%, 65%
LRV (light reflectance value)36 (estimated from the hex)
Lab L*, a*, b*66.5, 8.2, -1.1
UndertoneWarm Red
Temperatureneutral
Color familyPink

Same paint, two kinds of light

Wild Lilac (Behr PMD-34), published as #B09DA4

North light (cool, indirect)
#9F93A2
South light (warm, direct)
#C1A7A4

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

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Common questions

What is the LRV of Wild Lilac (Behr PMD-34)?
Wild Lilac has an LRV of 36 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Wild Lilac is a deep color.
What is the closest match to Wild Lilac in another brand?
Inspired (BM AF-595) from Benjamin Moore, at a deltaE of 2.8 (noticeably different).
Is Wild Lilac warm or cool?
Behr lists Wild Lilac as neutral, with a Warm Red undertone. Its Lab b* value is -1.1; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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