Rodeo Tan (Behr N240-5)

Illustrative room. Screen colors vary; test a sample before you paint.
Rodeo Tan (Behr N240-5) is a deep, warm beige from Behr: LRV 27.9, so it reflects about 28 percent of the light that hits it.
Colors that go with Rodeo Tan
Four Behr colors picked for Rodeo Tan by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Rodeo Tan, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Nearly Brown | SW 9093 | 29 | 1.4 | very close |
| Benjamin Moore | Serengeti Sand | 2164-40 | 30.2 | 2.8 | noticeably different |
| Valspar | Delta Sandbar | 2005-9C | 29 | 3.3 | noticeably different |
| PPG Paints | Cocoloco | 1079-5 | 30 | 1.5 | very close |
Lighter and darker in Behr
The Behr beige colors nearest to Rodeo Tan (LRV 27.9 (estimated)) by LRV.
Lighter than Rodeo Tan
Darker than Rodeo Tan
Color data
| Brand | Behr |
|---|---|
| Color code | N240-5 |
| Hex | #A78B74 |
| RGB | 167, 139, 116 |
| HSL | 27°, 22%, 55% |
| LRV (light reflectance value) | 27.9 (estimated from the hex) |
| Lab L*, a*, b* | 59.8, 7.1, 16.3 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Rodeo Tan (Behr N240-5), published as #A78B74
#988273
#B79473
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Rodeo Tan (Behr N240-5)?
- Rodeo Tan has an LRV of 27.9 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Rodeo Tan is a deep color.
- What is the closest match to Rodeo Tan in another brand?
- Nearly Brown (SW 9093) from Sherwin-Williams, at a deltaE of 1.4 (very close).
- Is Rodeo Tan warm or cool?
- Behr lists Rodeo Tan as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 16.3; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.