Village Square (Behr 730D-5)

Illustrative room. Screen colors vary; test a sample before you paint.
Village Square (Behr 730D-5) is a deep, warm beige from Behr: LRV 28.5, so it reflects about 29 percent of the light that hits it.
Colors that go with Village Square
Four Behr colors picked for Village Square by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Village Square, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Tanglewood | SW 9607 | 28 | 1.6 | very close |
| Benjamin Moore | Raccoon Hollow | 978 | 28.8 | 0.6 | indistinguishable |
| Valspar | Stone Manor | 6006-2A | 29 | 1.6 | very close |
| PPG Paints | Oyster Shell | 14-13 | 29 | 1.7 | very close |
Lighter and darker in Behr
The Behr beige colors nearest to Village Square (LRV 28.5 (estimated)) by LRV.
Lighter than Village Square
Darker than Village Square
Color data
| Brand | Behr |
|---|---|
| Color code | 730D-5 |
| Hex | #9D907B |
| RGB | 157, 144, 123 |
| HSL | 37°, 15%, 55% |
| LRV (light reflectance value) | 28.5 (estimated from the hex) |
| Lab L*, a*, b* | 60.4, 1.3, 12.9 |
| Undertone | Warm Yellow |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Village Square (Behr 730D-5), published as #9D907B
#8E867A
#AD9A7B
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Village Square (Behr 730D-5)?
- Village Square has an LRV of 28.5 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Village Square is a deep color.
- What is the closest match to Village Square in another brand?
- Raccoon Hollow (BM 978) from Benjamin Moore, at a deltaE of 0.6 (indistinguishable).
- Is Village Square warm or cool?
- Behr lists Village Square as warm, with a Warm Yellow undertone. Its Lab b* value is 12.9; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.