Bitter Briar (Behr 720B-5)
Illustrative room. Screen colors vary; test a sample before you paint.
Bitter Briar (Behr 720B-5) is a very deep, warm brown from Behr: LRV 19.3, so it reflects about 19 percent of the light that hits it.
Colors that go with Bitter Briar
Four Behr colors picked for Bitter Briar by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Bitter Briar, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Dutch Cocoa | SW 6032 | 18 | 1.9 | very close |
| Benjamin Moore | Quietly Violet | CSP-415 | 21.8 | 1.9 | very close |
| Valspar | Roadhouse Tavern | 2002-9B | 20 | 3.0 | noticeably different |
| PPG Paints | Woodchuck | 1016-6 | 19 | 2.0 | very close |
Lighter and darker in Behr
The Behr brown colors nearest to Bitter Briar (LRV 19.3 (estimated)) by LRV.
Lighter than Bitter Briar
Darker than Bitter Briar
Color data
| Brand | Behr |
|---|---|
| Color code | 720B-5 |
| Hex | #8D7470 |
| RGB | 141, 116, 112 |
| HSL | 8°, 11%, 50% |
| LRV (light reflectance value) | 19.3 (estimated from the hex) |
| Lab L*, a*, b* | 51.1, 9.1, 5.9 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Bitter Briar (Behr 720B-5), published as #8D7470
#7E6B6E
#9D7D70
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Bitter Briar (Behr 720B-5)?
- Bitter Briar has an LRV of 19.3 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Bitter Briar is a very deep color.
- What is the closest match to Bitter Briar in another brand?
- Quietly Violet (BM CSP-415) from Benjamin Moore, at a deltaE of 1.9 (very close).
- Is Bitter Briar warm or cool?
- Behr lists Bitter Briar as warm, with a Warm undertone. Its Lab b* value is 5.9; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.