Rich Mahogany (Behr 710B-7)
Illustrative room. Screen colors vary; test a sample before you paint.
Rich Mahogany (Behr 710B-7) is a very deep, warm brown from Behr: LRV 7.7, so it reflects about 8 percent of the light that hits it.
Colors that go with Rich Mahogany
Three Behr colors picked for Rich Mahogany by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Rich Mahogany, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Otter | SW 6041 | 6 | 3.6 | noticeably different |
| Benjamin Moore | Mahogany | ES-60 | 7 | 1.7 | very close |
| Valspar | Soul Chocolate | 2011-9 | 9 | 2.9 | noticeably different |
| PPG Paints | Mustang | 1015-7 | 8 | 1.5 | very close |
Lighter and darker in Behr
The Behr brown colors nearest to Rich Mahogany (LRV 7.7 (estimated)) by LRV.
Lighter than Rich Mahogany
Darker than Rich Mahogany
Color data
| Brand | Behr |
|---|---|
| Color code | 710B-7 |
| Hex | #604944 |
| RGB | 96, 73, 68 |
| HSL | 11°, 17%, 32% |
| LRV (light reflectance value) | 7.7 (estimated from the hex) |
| Lab L*, a*, b* | 33.3, 9.0, 6.8 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Rich Mahogany (Behr 710B-7), published as #604944
#524143
#6E5144
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Rich Mahogany (Behr 710B-7)?
- Rich Mahogany has an LRV of 7.7 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Rich Mahogany is a very deep color.
- What is the closest match to Rich Mahogany in another brand?
- Mustang (PPG 1015-7) from PPG Paints, at a deltaE of 1.5 (very close).
- Is Rich Mahogany warm or cool?
- Behr lists Rich Mahogany as warm, with a Warm undertone. Its Lab b* value is 6.8; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.