Anew Gray (SW 7030) vs Amazing Gray (SW 7044)

Living room with walls painted Sherwin-Williams Anew Gray SW 7030 (simulated)
Anew Gray SW 7030#BFB6AA, LRV 47
Living room with walls painted Sherwin-Williams Amazing Gray SW 7044 (simulated)
Amazing Gray SW 7044#BEB5A9, LRV 47

Illustrative room. Screen colors vary; test a sample before you paint.

Quick decision

Lighter
About the same: LRV 47 vs 47.
Warmer
About the same, both greige (Lab b* 7.2 vs 7.3).
North rooms
About the same: both keep their brightness and color about equally (L* 70.4 vs 70.0 in north light).
Trim that works
Cotton White SW 7104, #F7EFE3, LRV 87: the Sherwin-Williams white closest in hue to both.
Closeness
deltaE 0.3, indistinguishable. At 0.3, pick on price, finish or availability.

See each color

Anew Gray (SW 7030) is about as light as Amazing Gray (SW 7044) and about as warm: LRV 47 vs 47, deltaE 0.3 (indistinguishable).

Side by side

MeasureAnew GrayAmazing GrayGap
BrandSherwin-WilliamsSherwin-Williams
Color codeSW 7030SW 7044
Hex#BFB6AA#BEB5A9
RGB191, 182, 170190, 181, 169
HSL34°, 14%, 71%34°, 14%, 70%
LRV (light reflectance value)47470
Lab L*74.574.1+0.4
Lab a*1.11.10.0
Lab b*7.27.3−0.0
UndertoneWarmWarm
Temperaturewarmwarm
Color familyGreigeGreige

Same paint, two kinds of light

Anew Gray (SW 7030), published as #BFB6AA

North light (cool, indirect)
#AEACA8
South light (warm, direct)
#D0C0AA

Amazing Gray (SW 7044), published as #BEB5A9

North light (cool, indirect)
#ADABA7
South light (warm, direct)
#CFBFA9

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Which should you pick

Rules of thumb computed from the LRV and Lab values in the table above; no room test was done.

  • Pick Anew Gray (SW 7030) for a small room or a north-facing room, because it is 0 LRV points lighter (47 vs 47), so it bounces back more of the limited light

Closest matches to Anew Gray in other brands

Closest matches to Amazing Gray in other brands

Common questions

Is Anew Gray the same color as Amazing Gray?
They are indistinguishable: a CIEDE2000 difference of 0.3. Most people cannot tell Anew Gray and Amazing Gray apart.
Which is lighter, Anew Gray or Amazing Gray?
Neither: both have an LRV of 47.

Full pages

Related comparisons

Published . Updated .

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.