Simply Purple (Valspar 4004-10B)
Illustrative room. Screen colors vary; test a sample before you paint.
Simply Purple (Valspar 4004-10B) is a deep, cool purple from Valspar: LRV 24, so it reflects about 24 percent of the light that hits it.
Colors that go with Simply Purple
Four Valspar colors picked for Simply Purple by this site's color math: a trim white, a deeper purple, a quiet contrast from another family, a dark accent. Valspar did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Simply Purple, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Dahlia | SW 6816 | 32 | 6.9 | clearly different |
| Benjamin Moore | California Lilac | 2068-40 | 27.4 | 0.5 | indistinguishable |
| Behr | Magic Moment | 620B-6 | 21.3 | 3.2 | noticeably different |
| PPG Paints | Magical Moment | 17-06 | 24 | 1.9 | very close |
Lighter and darker in Valspar
The Valspar purple colors nearest to Simply Purple (LRV 24) by LRV.
Lighter than Simply Purple
Darker than Simply Purple
Color data
| Brand | Valspar |
|---|---|
| Color code | 4004-10B |
| Hex | #7D83BD |
| RGB | 125, 131, 189 |
| HSL | 234°, 33%, 62% |
| LRV (light reflectance value) | 24 |
| Lab L*, a*, b* | 56.4, 11.7, -31.0 |
| Undertone | Cool Blue |
| Temperature | cool |
| Color family | Purple |
Same paint, two kinds of light
Simply Purple (Valspar 4004-10B), published as #7D83BD
#687ABB
#918CBE
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Valspar
More from Valspar
Common questions
- What is the LRV of Simply Purple (Valspar 4004-10B)?
- Simply Purple has an LRV of 24. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Simply Purple is a deep color.
- What is the closest match to Simply Purple in another brand?
- California Lilac (BM 2068-40) from Benjamin Moore, at a deltaE of 0.5 (indistinguishable).
- Is Simply Purple warm or cool?
- Valspar lists Simply Purple as cool, with a Cool Blue undertone. Its Lab b* value is -31.0; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.