Rita's Rouge (SW 9003)
Illustrative room. Screen colors vary; test a sample before you paint.
Rita's Rouge (SW 9003) is a deep, warm red from Sherwin-Williams: LRV 24, so it reflects about 24 percent of the light that hits it.
Colors that go with Rita's Rouge
Four Sherwin-Williams colors picked for Rita's Rouge by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Sherwin-Williams did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Rita's Rouge, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Benjamin Moore | Burgundy Rose | 1280 | 23.4 | 2.2 | very close |
| Behr | Art House Pink | HDC-SP14-8 | 23.7 | 2.4 | noticeably different |
| Valspar | Brazilian Blush | 1008-3B | 23 | 1.9 | very close |
| PPG Paints | Cranberry | 1051-5 | 25 | 1.7 | very close |
Lighter and darker in Sherwin-Williams
The Sherwin-Williams red colors nearest to Rita's Rouge (LRV 24) by LRV.
Lighter than Rita's Rouge
Darker than Rita's Rouge
Color data
| Brand | Sherwin-Williams |
|---|---|
| Color code | SW 9003 |
| Hex | #BA7176 |
| RGB | 186, 113, 118 |
| HSL | 356°, 35%, 59% |
| LRV (light reflectance value) | 24 |
| Lab L*, a*, b* | 55.6, 29.4, 9.6 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
Rita's Rouge (SW 9003), published as #BA7176
#AB6874
#C97A76
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Sherwin-Williams
More from Sherwin-Williams
Common questions
- What is the LRV of Rita's Rouge (SW 9003)?
- Rita's Rouge has an LRV of 24. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Rita's Rouge is a deep color.
- What is the closest match to Rita's Rouge in another brand?
- Cranberry (PPG 1051-5) from PPG Paints, at a deltaE of 1.7 (very close).
- Is Rita's Rouge warm or cool?
- Sherwin-Williams lists Rita's Rouge as warm, with a Warm undertone. Its Lab b* value is 9.6; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.