Gotta Have It (PPG 1076-3)
Illustrative room. Screen colors vary; test a sample before you paint.
Gotta Have It (PPG 1076-3) is a medium, warm beige from PPG Paints: LRV 55, so it reflects about 55 percent of the light that hits it.
Colors that go with Gotta Have It
Four PPG Paints colors picked for Gotta Have It by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. PPG Paints did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Gotta Have It, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Bungalow Beige | SW 7511 | 53 | 0.9 | indistinguishable |
| Benjamin Moore | Alphano Beige | 989 | 54.6 | 1.4 | very close |
| Behr | Indulgent Mocha | PWN-70 | 56.9 | 1.2 | very close |
| Valspar | Sand Storm | 2004-10B | 59 | 2.0 | very close |
Lighter and darker in PPG Paints
The PPG Paints beige colors nearest to Gotta Have It (LRV 55) by LRV.
Lighter than Gotta Have It
Darker than Gotta Have It
Color data
| Brand | PPG Paints |
|---|---|
| Color code | 1076-3 |
| Hex | #D0C2B4 |
| RGB | 208, 194, 180 |
| HSL | 30°, 23%, 76% |
| LRV (light reflectance value) | 55 |
| Lab L*, a*, b* | 79.2, 2.6, 8.8 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Beige |
Same paint, two kinds of light
Gotta Have It (PPG 1076-3), published as #D0C2B4
#BFB8B2
#E1CCB4
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from PPG Paints
More from PPG Paints
Common questions
- What is the LRV of Gotta Have It (PPG 1076-3)?
- Gotta Have It has an LRV of 55. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Gotta Have It is a medium color.
- What is the closest match to Gotta Have It in another brand?
- Bungalow Beige (SW 7511) from Sherwin-Williams, at a deltaE of 0.9 (indistinguishable).
- Is Gotta Have It warm or cool?
- PPG Paints lists Gotta Have It as warm, with a Warm undertone. Its Lab b* value is 8.8; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.