Wild Strawberry (PPG 1044-6)

Wild Strawberry PPG 1044-6#A5647E, LRV 19
Living room with walls painted PPG Paints Wild Strawberry 1044-6 (simulated)
Living room, walls in Wild Strawberry

Illustrative room. Screen colors vary; test a sample before you paint.

Wild Strawberry (PPG 1044-6) is a very deep, neutral red from PPG Paints: LRV 19, so it reflects about 19 percent of the light that hits it.

Colors that go with Wild Strawberry

Four PPG Paints colors picked for Wild Strawberry by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. PPG Paints did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Wild Strawberry, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsRuby ShadeSW 6572154.8noticeably different
Benjamin MooreFashion Rose1356174.3noticeably different
BehrLove PoemM120-618.42.0very close
ValsparDeep Sunset1005-3A172.8noticeably different

Lighter and darker in PPG Paints

Color data

BrandPPG Paints
Color code1044-6
Hex#A5647E
RGB165, 100, 126
HSL336°, 27%, 52%
LRV (light reflectance value)19
Lab L*, a*, b*50.2, 29.8, -3.3
UndertoneCool
Temperatureneutral
Color familyRed

Same paint, two kinds of light

Wild Strawberry (PPG 1044-6), published as #A5647E

North light (cool, indirect)
#965B7C
South light (warm, direct)
#B56D7E

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from PPG Paints

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Common questions

What is the LRV of Wild Strawberry (PPG 1044-6)?
Wild Strawberry has an LRV of 19. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Wild Strawberry is a very deep color.
What is the closest match to Wild Strawberry in another brand?
Love Poem (Behr M120-6) from Behr, at a deltaE of 2.0 (very close).
Is Wild Strawberry warm or cool?
PPG Paints lists Wild Strawberry as neutral, with a Cool undertone. Its Lab b* value is -3.3; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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