Classic Burgundy (BM PM-17)

Illustrative room. Screen colors vary; test a sample before you paint.
Classic Burgundy (BM PM-17) is a very deep, warm red from Benjamin Moore: LRV 5.2, so it reflects about 5 percent of the light that hits it.
Colors that go with Classic Burgundy
Three Benjamin Moore colors picked for Classic Burgundy by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Classic Burgundy, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Sun Dried Tomato | SW 7585 | 5 | 4.9 | noticeably different |
| Behr | Tuscan Russet | UL110-1 | 7.2 | 9.6 | clearly different |
| Valspar | Posh Red | 1011-4 | 7 | 8.4 | clearly different |
| PPG Paints | Bordeaux | 1055-7 | 8 | 10.8 | clearly different |
Lighter and darker in Benjamin Moore
The Benjamin Moore red colors nearest to Classic Burgundy (LRV 5.2) by LRV.
Lighter than Classic Burgundy
Darker than Classic Burgundy
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | PM-17 |
| Hex | #69181A |
| RGB | 105, 24, 26 |
| HSL | 359°, 63%, 25% |
| LRV (light reflectance value) | 5.2 |
| Lab L*, a*, b* | 22.8, 35.7, 20.4 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Red |
Same paint, two kinds of light
Classic Burgundy (BM PM-17), published as #69181A
#5C0F19
#762119
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Classic Burgundy (BM PM-17)?
- Classic Burgundy has an LRV of 5.2. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Classic Burgundy is a very deep color.
- What is the closest match to Classic Burgundy in another brand?
- Sun Dried Tomato (SW 7585) from Sherwin-Williams, at a deltaE of 4.9 (noticeably different).
- Is Classic Burgundy warm or cool?
- Benjamin Moore lists Classic Burgundy as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 20.4; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.