Greenfield Pumpkin (BM HC-40)

Illustrative room. Screen colors vary; test a sample before you paint.
Greenfield Pumpkin (BM HC-40) is a very deep, warm brown from Benjamin Moore: LRV 18.9, so it reflects about 19 percent of the light that hits it.
Colors that go with Greenfield Pumpkin
Four Benjamin Moore colors picked for Greenfield Pumpkin by this site's color math: a trim white, a deeper brown, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Greenfield Pumpkin, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Renwick Golden Oak | SW 2824 | 19 | 1.8 | very close |
| Behr | Olympic Bronze | PPU4-17 | 19.4 | 0.7 | indistinguishable |
| Valspar | Autumn Surprise | 3011-5 | 18 | 2.4 | noticeably different |
| PPG Paints | Apple Butter | 15-02 | 19 | 1.0 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore brown colors nearest to Greenfield Pumpkin (LRV 18.9) by LRV.
Lighter than Greenfield Pumpkin
Darker than Greenfield Pumpkin
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | HC-40 |
| Hex | #9B7149 |
| RGB | 155, 113, 73 |
| HSL | 29°, 36%, 45% |
| LRV (light reflectance value) | 18.9 |
| Lab L*, a*, b* | 51.0, 11.7, 28.6 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Brown |
Same paint, two kinds of light
Greenfield Pumpkin (BM HC-40), published as #9B7149
#8D6848
#AA7A48
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
More from Benjamin Moore
Common questions
- What is the LRV of Greenfield Pumpkin (BM HC-40)?
- Greenfield Pumpkin has an LRV of 18.9. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Greenfield Pumpkin is a very deep color.
- What is the closest match to Greenfield Pumpkin in another brand?
- Olympic Bronze (Behr PPU4-17) from Behr, at a deltaE of 0.7 (indistinguishable).
- Is Greenfield Pumpkin warm or cool?
- Benjamin Moore lists Greenfield Pumpkin as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 28.6; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.