Indigo (BM 744)
Illustrative room. Screen colors vary; test a sample before you paint.
Indigo (BM 744) is a medium, cool blue from Benjamin Moore: LRV 57, so it reflects about 57 percent of the light that hits it.
Colors that go with Indigo
Four Benjamin Moore colors picked for Indigo by this site's color math: a trim white, a deeper blue, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Indigo, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Cay | SW 6772 | 58 | 1.1 | very close |
| Behr | Midwinter Mist | M470-3 | 60.3 | 1.2 | very close |
| Valspar | Crystal Sea | 5004-7B | 57 | 0.5 | indistinguishable |
| PPG Paints | Idyllic Isle | 1235-4 | 52 | 2.3 | noticeably different |
Lighter and darker in Benjamin Moore
The Benjamin Moore blue colors nearest to Indigo (LRV 57) by LRV.
Lighter than Indigo
Darker than Indigo
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 744 |
| Hex | #A1CFD7 |
| RGB | 161, 207, 215 |
| HSL | 189°, 40%, 74% |
| LRV (light reflectance value) | 57 |
| Lab L*, a*, b* | 80.2, -13.2, -8.9 |
| Undertone | Cool |
| Temperature | cool |
| Color family | Blue |
Same paint, two kinds of light
Indigo (BM 744), published as #A1CFD7
#8DC5D5
#B5D9D7
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Indigo (BM 744)?
- Indigo has an LRV of 57. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Indigo is a medium color.
- What is the closest match to Indigo in another brand?
- Crystal Sea (Valspar 5004-7B) from Valspar, at a deltaE of 0.5 (indistinguishable).
- Is Indigo warm or cool?
- Benjamin Moore lists Indigo as cool, with a Cool undertone. Its Lab b* value is -8.9; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.