Bella Blue (BM 720)
Illustrative room. Screen colors vary; test a sample before you paint.
Bella Blue (BM 720) is a very deep, cool blue from Benjamin Moore: LRV 17.5, so it reflects about 18 percent of the light that hits it.
Colors that go with Bella Blue
Four Benjamin Moore colors picked for Bella Blue by this site's color math: a trim white, a deeper blue, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Bella Blue, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Mediterranean | SW 7617 | 18 | 3.2 | noticeably different |
| Behr | Blue Sage | HDC-FL15-03 | 15.9 | 1.0 | very close |
| Valspar | Ocean Abyss | 5002-6C | 14 | 4.4 | noticeably different |
| PPG Paints | Vining Ivy | 1148-6 | 15 | 3.2 | noticeably different |
Lighter and darker in Benjamin Moore
The Benjamin Moore blue colors nearest to Bella Blue (LRV 17.5) by LRV.
Lighter than Bella Blue
Darker than Bella Blue
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 720 |
| Hex | #54747C |
| RGB | 84, 116, 124 |
| HSL | 192°, 19%, 41% |
| LRV (light reflectance value) | 17.5 |
| Lab L*, a*, b* | 46.8, -9.3, -8.1 |
| Undertone | Cool |
| Temperature | cool |
| Color family | Blue |
Same paint, two kinds of light
Bella Blue (BM 720), published as #54747C
#406B7A
#677D7C
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
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Common questions
- What is the LRV of Bella Blue (BM 720)?
- Bella Blue has an LRV of 17.5. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Bella Blue is a very deep color.
- What is the closest match to Bella Blue in another brand?
- Blue Sage (Behr HDC-FL15-03) from Behr, at a deltaE of 1.0 (very close).
- Is Bella Blue warm or cool?
- Benjamin Moore lists Bella Blue as cool, with a Cool undertone. Its Lab b* value is -8.1; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.