Sunrays (BM 343)

Sunrays BM 343#F0C933, LRV 57.8
Living room with walls painted Benjamin Moore Sunrays 343 (simulated)
Living room, walls in Sunrays

Illustrative room. Screen colors vary; test a sample before you paint.

Sunrays (BM 343) is a medium, warm yellow from Benjamin Moore: LRV 57.8, so it reflects about 58 percent of the light that hits it.

Colors that go with Sunrays

Four Benjamin Moore colors picked for Sunrays by this site's color math: a trim white, a deeper yellow, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Sunrays, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsDaisySW 6910682.7noticeably different
BehrRadiant SunP310-662.32.5noticeably different
ValsparDijon3006-1A612.0very close
PPG PaintsCrushed Pineapple1213-7621.6very close

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color code343
Hex#F0C933
RGB240, 201, 51
HSL48°, 86%, 57%
LRV (light reflectance value)57.8
Lab L*, a*, b*82.1, -0.3, 73.9
UndertoneWarm Yellow
Temperaturewarm
Color familyYellow

Same paint, two kinds of light

Sunrays (BM 343), published as #F0C933

North light (cool, indirect)
#E1BF36
South light (warm, direct)
#FFD32C

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Benjamin Moore

More from Benjamin Moore

Common questions

What is the LRV of Sunrays (BM 343)?
Sunrays has an LRV of 57.8. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Sunrays is a medium color.
What is the closest match to Sunrays in another brand?
Crushed Pineapple (PPG 1213-7) from PPG Paints, at a deltaE of 1.6 (very close).
Is Sunrays warm or cool?
Benjamin Moore lists Sunrays as warm, with a Warm Yellow undertone. Its Lab b* value is 73.9; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

Published . Updated .