Seaside Sand (BM 2110-40)

Seaside Sand BM 2110-40#B59D94, LRV 36.6
Living room with walls painted Benjamin Moore Seaside Sand 2110-40 (simulated)
Living room, walls in Seaside Sand

Illustrative room. Screen colors vary; test a sample before you paint.

Seaside Sand (BM 2110-40) is a deep, warm beige from Benjamin Moore: LRV 36.6, so it reflects about 37 percent of the light that hits it.

Colors that go with Seaside Sand

Four Benjamin Moore colors picked for Seaside Sand by this site's color math: a trim white, a deeper beige, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Seaside Sand, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsEmerging TaupeSW 6045381.6very close
BehrCocoa CravingN150-338.81.8very close
ValsparMauve Blush1006-10A361.8very close
PPG PaintsIris Mauve1016-5351.1very close

Lighter and darker in Benjamin Moore

Color data

BrandBenjamin Moore
Color code2110-40
Hex#B59D94
RGB181, 157, 148
HSL16°, 18%, 65%
LRV (light reflectance value)36.6
Lab L*, a*, b*66.6, 7.4, 8.0
UndertoneWarm
Temperaturewarm
Color familyBeige

Same paint, two kinds of light

Seaside Sand (BM 2110-40), published as #B59D94

North light (cool, indirect)
#A59392
South light (warm, direct)
#C5A794

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

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Common questions

What is the LRV of Seaside Sand (BM 2110-40)?
Seaside Sand has an LRV of 36.6. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Seaside Sand is a deep color.
What is the closest match to Seaside Sand in another brand?
Iris Mauve (PPG 1016-5) from PPG Paints, at a deltaE of 1.1 (very close).
Is Seaside Sand warm or cool?
Benjamin Moore lists Seaside Sand as warm, with a Warm undertone. Its Lab b* value is 8.0; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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