Early Sunset (BM 2096-70)

Illustrative room. Screen colors vary; test a sample before you paint.
Early Sunset (BM 2096-70) is a light, warm off-white from Benjamin Moore: LRV 77, so it reflects about 77 percent of the light that hits it.
Colors that go with Early Sunset
Four Benjamin Moore colors picked for Early Sunset by this site's color math: a trim white, a deeper neutral, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Early Sunset, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Intimate White | SW 6322 | 77 | 1.3 | very close |
| Behr | Soft Feather | ICC-33 | 79 | 0.4 | indistinguishable |
| Valspar | Seashore Bud | 7001-14 | 77 | 0.7 | indistinguishable |
| PPG Paints | Winter Wedding | 1054-1 | 79 | 0.5 | indistinguishable |
Lighter and darker in Benjamin Moore
The Benjamin Moore off-white colors nearest to Early Sunset (LRV 77) by LRV.
Lighter than Early Sunset
Darker than Early Sunset
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2096-70 |
| Hex | #F0E4DC |
| RGB | 240, 228, 220 |
| HSL | 24°, 40%, 90% |
| LRV (light reflectance value) | 77 |
| Lab L*, a*, b* | 91.3, 2.7, 5.4 |
| Undertone | Warm |
| Temperature | warm |
| Color family | Off-white |
Same paint, two kinds of light
Early Sunset (BM 2096-70), published as #F0E4DC
#DEDADA
#FFEEDC
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
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Common questions
- What is the LRV of Early Sunset (BM 2096-70)?
- Early Sunset has an LRV of 77. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Early Sunset is a light color.
- What is the closest match to Early Sunset in another brand?
- Soft Feather (Behr ICC-33) from Behr, at a deltaE of 0.4 (indistinguishable).
- Is Early Sunset warm or cool?
- Benjamin Moore lists Early Sunset as warm, with a Warm undertone. Its Lab b* value is 5.4; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.