Soft Cranberry (BM 2094-40)

Illustrative room. Screen colors vary; test a sample before you paint.
Soft Cranberry (BM 2094-40) is a deep, warm pink from Benjamin Moore: LRV 31.5, so it reflects about 32 percent of the light that hits it.
Colors that go with Soft Cranberry
Four Benjamin Moore colors picked for Soft Cranberry by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Soft Cranberry, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Roycroft Rose | SW 0034 | 33 | 1.9 | very close |
| Behr | Portuguese Dawn | S160-4 | 33.1 | 1.3 | very close |
| Valspar | Rosy Sandstone | 2001-7C | 30 | 1.5 | very close |
| PPG Paints | Copper Trail | 1066-5 | 31 | 2.2 | very close |
Lighter and darker in Benjamin Moore
The Benjamin Moore pink colors nearest to Soft Cranberry (LRV 31.5) by LRV.
Lighter than Soft Cranberry
Darker than Soft Cranberry
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2094-40 |
| Hex | #C18C80 |
| RGB | 193, 140, 128 |
| HSL | 11°, 34%, 63% |
| LRV (light reflectance value) | 31.5 |
| Lab L*, a*, b* | 63.1, 18.5, 14.4 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Pink |
Same paint, two kinds of light
Soft Cranberry (BM 2094-40), published as #C18C80
#B2837E
#D19580
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Soft Cranberry (BM 2094-40)?
- Soft Cranberry has an LRV of 31.5. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Soft Cranberry is a deep color.
- What is the closest match to Soft Cranberry in another brand?
- Portuguese Dawn (Behr S160-4) from Behr, at a deltaE of 1.3 (very close).
- Is Soft Cranberry warm or cool?
- Benjamin Moore lists Soft Cranberry as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 14.4; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.