Wild Orchid (BM 2072-40)

Illustrative room. Screen colors vary; test a sample before you paint.
Wild Orchid (BM 2072-40) is a deep, cool pink from Benjamin Moore: LRV 25.2, so it reflects about 25 percent of the light that hits it.
Colors that go with Wild Orchid
Four Benjamin Moore colors picked for Wild Orchid by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Benjamin Moore did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Wild Orchid, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Veri Berri | SW 9069 | 21 | 4.1 | noticeably different |
| Behr | Mixed Berries | 670D-6 | 24.5 | 1.2 | very close |
| Valspar | Evening Lilac | 1002-5B | 23 | 1.3 | very close |
| PPG Paints | Pale Plum | 1177-5 | 28 | 4.3 | noticeably different |
Lighter and darker in Benjamin Moore
The Benjamin Moore pink colors nearest to Wild Orchid (LRV 25.2) by LRV.
Lighter than Wild Orchid
Darker than Wild Orchid
Color data
| Brand | Benjamin Moore |
|---|---|
| Color code | 2072-40 |
| Hex | #957E99 |
| RGB | 149, 126, 153 |
| HSL | 291°, 12%, 55% |
| LRV (light reflectance value) | 25.2 |
| Lab L*, a*, b* | 55.7, 13.9, -11.2 |
| Undertone | Cool Blue |
| Temperature | cool |
| Color family | Pink |
Same paint, two kinds of light
Wild Orchid (BM 2072-40), published as #957E99
#847597
#A68799
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Benjamin Moore
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Common questions
- What is the LRV of Wild Orchid (BM 2072-40)?
- Wild Orchid has an LRV of 25.2. LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Wild Orchid is a deep color.
- What is the closest match to Wild Orchid in another brand?
- Mixed Berries (Behr 670D-6) from Behr, at a deltaE of 1.2 (very close).
- Is Wild Orchid warm or cool?
- Benjamin Moore lists Wild Orchid as cool, with a Cool Blue undertone. Its Lab b* value is -11.2; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: LRV and hex as published by the manufacturer, via PaintDB (CC BY 4.0). Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.