Charm (Behr PPU16-12)
Illustrative room. Screen colors vary; test a sample before you paint.
Charm (Behr PPU16-12) is a deep, cool purple from Behr: LRV 35.6, so it reflects about 36 percent of the light that hits it.
Colors that go with Charm
Four Behr colors picked for Charm by this site's color math: a trim white, a deeper purple, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Charm, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Obi Lilac | SW 6556 | 39 | 1.9 | very close |
| Benjamin Moore | Inspired | AF-595 | 36.7 | 2.6 | noticeably different |
| Valspar | Native Lilac | 4001-4A | 35 | 1.4 | very close |
| PPG Paints | Purple Surf | 1173-5 | 31 | 3.8 | noticeably different |
Lighter and darker in Behr
The Behr purple colors nearest to Charm (LRV 35.6 (estimated)) by LRV.
Lighter than Charm
Darker than Charm
Color data
| Brand | Behr |
|---|---|
| Color code | PPU16-12 |
| Hex | #A99DAF |
| RGB | 169, 157, 175 |
| HSL | 280°, 10%, 65% |
| LRV (light reflectance value) | 35.6 (estimated from the hex) |
| Lab L*, a*, b* | 66.3, 7.8, -7.7 |
| Undertone | Cool |
| Temperature | cool |
| Color family | Purple |
Same paint, two kinds of light
Charm (Behr PPU16-12), published as #A99DAF
#9893AD
#BBA7AF
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Charm (Behr PPU16-12)?
- Charm has an LRV of 35.6 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Charm is a deep color.
- What is the closest match to Charm in another brand?
- Native Lilac (Valspar 4001-4A) from Valspar, at a deltaE of 1.4 (very close).
- Is Charm warm or cool?
- Behr lists Charm as cool, with a Cool undertone. Its Lab b* value is -7.7; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.