Mermaid Sea (Behr P440-7)

Mermaid Sea Behr P440-7#297F6D, LRV 16.8 (estimated)
Living room with walls painted Behr Mermaid Sea P440-7 (simulated)
Living room, walls in Mermaid Sea

Illustrative room. Screen colors vary; test a sample before you paint.

Mermaid Sea (Behr P440-7) is a very deep, neutral green from Behr: LRV 16.8, so it reflects about 17 percent of the light that hits it.

Colors that go with Mermaid Sea

Four Behr colors picked for Mermaid Sea by this site's color math: a trim white, a deeper green, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Mermaid Sea, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsIonianSW 6754203.9noticeably different
Benjamin MooreLucky Shamrock60918.10.8indistinguishable
ValsparElegant Silk5010-7183.2noticeably different
PPG PaintsPinehurst1140-6162.0very close

Lighter and darker in Behr

Color data

BrandBehr
Color codeP440-7
Hex#297F6D
RGB41, 127, 109
HSL167°, 51%, 33%
LRV (light reflectance value)16.8 (estimated from the hex)
Lab L*, a*, b*48.0, -30.0, 2.3
UndertoneCool Green
Temperatureneutral
Color familyGreen

Same paint, two kinds of light

Mermaid Sea (Behr P440-7), published as #297F6D

North light (cool, indirect)
#00756B
South light (warm, direct)
#43896D

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

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Common questions

What is the LRV of Mermaid Sea (Behr P440-7)?
Mermaid Sea has an LRV of 16.8 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Mermaid Sea is a very deep color.
What is the closest match to Mermaid Sea in another brand?
Lucky Shamrock (BM 609) from Benjamin Moore, at a deltaE of 0.8 (indistinguishable).
Is Mermaid Sea warm or cool?
Behr lists Mermaid Sea as neutral, with a Cool Green undertone. Its Lab b* value is 2.3; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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