I Heart Potion (Behr P100-5)

I Heart Potion Behr P100-5#A97FB1, LRV 26.8 (estimated)
Living room with walls painted Behr I Heart Potion P100-5 (simulated)
Living room, walls in I Heart Potion

Illustrative room. Screen colors vary; test a sample before you paint.

I Heart Potion (Behr P100-5) is a deep, cool pink from Behr: LRV 26.8, so it reflects about 27 percent of the light that hits it.

Colors that go with I Heart Potion

Four Behr colors picked for I Heart Potion by this site's color math: a trim white, a deeper pink, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to I Heart Potion, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsBaronessSW 6837284.4noticeably different
Benjamin MooreNaples Sunset139125.13.1noticeably different
ValsparBerries Galore4001-10B292.1very close
PPG PaintsPurple Statice1249-5282.1very close

Lighter and darker in Behr

Color data

BrandBehr
Color codeP100-5
Hex#A97FB1
RGB169, 127, 177
HSL290°, 24%, 60%
LRV (light reflectance value)26.8 (estimated from the hex)
Lab L*, a*, b*58.8, 25.1, -20.1
UndertoneCool Blue
Temperaturecool
Color familyPink

Same paint, two kinds of light

I Heart Potion (Behr P100-5), published as #A97FB1

North light (cool, indirect)
#9876AF
South light (warm, direct)
#BB88B1

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

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Common questions

What is the LRV of I Heart Potion (Behr P100-5)?
I Heart Potion has an LRV of 26.8 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so I Heart Potion is a deep color.
What is the closest match to I Heart Potion in another brand?
Purple Statice (PPG 1249-5) from PPG Paints, at a deltaE of 2.1 (very close).
Is I Heart Potion warm or cool?
Behr lists I Heart Potion as cool, with a Cool Blue undertone. Its Lab b* value is -20.1; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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