Paparazzi (Behr M570-7)
Illustrative room. Screen colors vary; test a sample before you paint.
Paparazzi (Behr M570-7) is a very deep, cool purple from Behr: LRV 8, so it reflects about 8 percent of the light that hits it.
Colors that go with Paparazzi
Three Behr colors picked for Paparazzi by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Paparazzi, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Plummy | SW 6558 | 11 | 5.6 | clearly different |
| Benjamin Moore | Purple Lotus | 2072-30 | 10.3 | 2.3 | noticeably different |
| Valspar | Plum Good | 4011-10 | 6 | 3.0 | noticeably different |
| PPG Paints | Pansy Petal | 1177-7 | 8 | 3.5 | noticeably different |
Lighter and darker in Behr
The Behr purple colors nearest to Paparazzi (LRV 8 (estimated)) by LRV.
Lighter than Paparazzi
Darker than Paparazzi
Color data
| Brand | Behr |
|---|---|
| Color code | M570-7 |
| Hex | #5A4A64 |
| RGB | 90, 74, 100 |
| HSL | 277°, 15%, 34% |
| LRV (light reflectance value) | 8 (estimated from the hex) |
| Lab L*, a*, b* | 34.0, 12.2, -12.6 |
| Undertone | Cool Blue |
| Temperature | cool |
| Color family | Purple |
Same paint, two kinds of light
Paparazzi (Behr M570-7), published as #5A4A64
#4A4262
#6A5264
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Paparazzi (Behr M570-7)?
- Paparazzi has an LRV of 8 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Paparazzi is a very deep color.
- What is the closest match to Paparazzi in another brand?
- Purple Lotus (BM 2072-30) from Benjamin Moore, at a deltaE of 2.3 (noticeably different).
- Is Paparazzi warm or cool?
- Behr lists Paparazzi as cool, with a Cool Blue undertone. Its Lab b* value is -12.6; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.