Mesmerize (Behr 590F-6)
Illustrative room. Screen colors vary; test a sample before you paint.
Mesmerize (Behr 590F-6) is a very deep, cool blue from Behr: LRV 12.1, so it reflects about 12 percent of the light that hits it.
Colors that go with Mesmerize
Four Behr colors picked for Mesmerize by this site's color math: a trim white, a deeper blue, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Mesmerize, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Luxe Blue | SW 6537 | 13 | 1.6 | very close |
| Benjamin Moore | Kensington Blue | 840 | 12 | 3.4 | noticeably different |
| Valspar | Baritone Blues | 4010-6 | 12 | 2.2 | very close |
| PPG Paints | Blue Fjord | 1163-6 | 11 | 2.0 | very close |
Lighter and darker in Behr
The Behr blue colors nearest to Mesmerize (LRV 12.1 (estimated)) by LRV.
Lighter than Mesmerize
Darker than Mesmerize
Color data
| Brand | Behr |
|---|---|
| Color code | 590F-6 |
| Hex | #50637C |
| RGB | 80, 99, 124 |
| HSL | 214°, 22%, 40% |
| LRV (light reflectance value) | 12.1 (estimated from the hex) |
| Lab L*, a*, b* | 41.4, -0.6, -16.3 |
| Undertone | Cool Blue |
| Temperature | cool |
| Color family | Blue |
Same paint, two kinds of light
Mesmerize (Behr 590F-6), published as #50637C
#3C5A7A
#636C7C
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Mesmerize (Behr 590F-6)?
- Mesmerize has an LRV of 12.1 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Mesmerize is a very deep color.
- What is the closest match to Mesmerize in another brand?
- Luxe Blue (SW 6537) from Sherwin-Williams, at a deltaE of 1.6 (very close).
- Is Mesmerize warm or cool?
- Behr lists Mesmerize as cool, with a Cool Blue undertone. Its Lab b* value is -16.3; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.