Yam (Behr 290B-7)
Illustrative room. Screen colors vary; test a sample before you paint.
Yam (Behr 290B-7) is a deep, warm yellow from Behr: LRV 39.8, so it reflects about 40 percent of the light that hits it.
Colors that go with Yam
Four Behr colors picked for Yam by this site's color math: a trim white, a deeper yellow, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.
Closest match in every other brand
Each brand's closest color to Yam, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.
| Brand | Closest color | Code | LRV | deltaE | How close |
|---|---|---|---|---|---|
| Sherwin-Williams | Sunflower | SW 6678 | 40 | 3.9 | noticeably different |
| Benjamin Moore | Sharp Cheddar | 2017-20 | 39.1 | 3.1 | noticeably different |
| Valspar | Monarch Wing | 2008-1A | 45 | 3.4 | noticeably different |
| PPG Paints | Cornucopia | 1203-7 | 42 | 3.8 | noticeably different |
Lighter and darker in Behr
The Behr yellow colors nearest to Yam (LRV 39.8 (estimated)) by LRV.
Lighter than Yam
Darker than Yam
Color data
| Brand | Behr |
|---|---|
| Color code | 290B-7 |
| Hex | #F0941B |
| RGB | 240, 148, 27 |
| HSL | 34°, 88%, 52% |
| LRV (light reflectance value) | 39.8 (estimated from the hex) |
| Lab L*, a*, b* | 69.3, 26.9, 69.9 |
| Undertone | Warm Yellow-Red |
| Temperature | warm |
| Color family | Yellow |
Same paint, two kinds of light
Yam (Behr 290B-7), published as #F0941B
#E18A1F
#FF9E10
These swatches and the rooms above are a simulation, not a measurement. How the visualizer works
Similar shades from Behr
More from Behr
Common questions
- What is the LRV of Yam (Behr 290B-7)?
- Yam has an LRV of 39.8 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Yam is a deep color.
- What is the closest match to Yam in another brand?
- Sharp Cheddar (BM 2017-20) from Benjamin Moore, at a deltaE of 3.1 (noticeably different).
- Is Yam warm or cool?
- Behr lists Yam as warm, with a Warm Yellow-Red undertone. Its Lab b* value is 69.9; a higher b* is warmer and yellower, a lower one cooler and bluer.
Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.