Maroon (Behr 100D-7)

Maroon Behr 100D-7#794E5C, LRV 10.3 (estimated)
Living room with walls painted Behr Maroon 100D-7 (simulated)
Living room, walls in Maroon

Illustrative room. Screen colors vary; test a sample before you paint.

Maroon (Behr 100D-7) is a very deep, neutral brown from Behr: LRV 10.3, so it reflects about 10 percent of the light that hits it.

Colors that go with Maroon

Three Behr colors picked for Maroon by this site's color math: a trim white, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Maroon, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsAged WineSW 6299124.2noticeably different
Benjamin MooreBottle of Bordeaux135711.32.7noticeably different
ValsparStoic1010-6103.0noticeably different
PPG PaintsPositively Purple13-0894.7noticeably different

Lighter and darker in Behr

Color data

BrandBehr
Color code100D-7
Hex#794E5C
RGB121, 78, 92
HSL340°, 22%, 39%
LRV (light reflectance value)10.3 (estimated from the hex)
Lab L*, a*, b*38.4, 20.3, -0.7
UndertoneWarm Red
Temperatureneutral
Color familyBrown

Same paint, two kinds of light

Maroon (Behr 100D-7), published as #794E5C

North light (cool, indirect)
#6B465A
South light (warm, direct)
#88565C

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

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Common questions

What is the LRV of Maroon (Behr 100D-7)?
Maroon has an LRV of 10.3 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Maroon is a very deep color.
What is the closest match to Maroon in another brand?
Bottle of Bordeaux (BM 1357) from Benjamin Moore, at a deltaE of 2.7 (noticeably different).
Is Maroon warm or cool?
Behr lists Maroon as neutral, with a Warm Red undertone. Its Lab b* value is -0.7; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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